The Sleepy Sloth Case Study: $272,373.25 in 30 Days with SEO!

Client

thesleepysloth.com

Business Type

Clothing Brand

Services Provided

SEO and Content Marketing

Engagement Period

Start of 2024



Before Working With Us

Before working with us, The Sleepy Sloth was invisible on Google. Their competitors have a combined organic search traffic of 3 million each month, proving this industry has massive search traffic and therefore SEO potential. We started out with less than 700 monthly search traffic. This was due to:

  • Bad site architecture
  • Weak on-page and technical SEO
  • No active blog page
  • 4/100 domain authority
  • Very few sales from Google search



New Orleans SEO Company Results

Our SEO Strategy For Success

This brand really lacked a strong foundation for the website. Their developer is awesome but wasn't able to handle all the dev. work, ads, social media, AND SEO. We made an action plan to focus on building a strong base first. We optimized huundreds of product and collection pages, the home page, the site's technical SEO, page indexing issues, and more. After, we started to move forward with off-page SEO efforts:

  • Reviewed their competitor's backlink profiles
  • Began sourcing quality backlinks
  • Made a blog content strategy
  • Redesigned the internal linking structure
  • Improved their content silos and page hierarchy



Campaign Results


New Orleans SEO Company Results


Within 9 months, we took The Sleepy Sloth to:

  • Over 4,400 monthly organic search traffic (all from SEO)
  • 60k clicks and 1.3M total impressions
  • $270K/month in Sales
  • Slowly but surely catching up to their large competitors